Written on the back of this rare postcard (Ouachita Parish Public Library Photo Collection, Photo No. 803):
Monroe Civic Center
Largest conference and entertainment complex in Louisiana. To open September 1, 1967, the $5.5 million project includes a 2250-seat theatre, 7200-seat arena, and a multi-purpose conference hall with ample exhibit and banquet space. In the foreground is the Noe Fountain and Mall.